Ford is suing John Cena for breach of contract after finding out he sold his 2017 Ford GT for a profit in order to take care of some bills.
It looks like someone snitched on John Cena for taking care of business. According to TMZ news on their findings they dropped earlier yesterday (Nov. 30,2017) Ford is not happy at all that one of their customers not only sold their Ford GT, but sold it for a profit. Upon finding out that Cena breached the contract, Ford filed a lawsuit in Michigan against Cena for all the money he got from the sale.
The second generation Ford GT was a big deal for Ford. Winning the 24 Hours of Le Mans on the 50th anniversary of Ford’s original set of Ford GT40’s taking the chequered flag meant that the resulting production car would be that much more valuable. Out of the 6,500 applicants that applied, only 500 were chosen for the initial first two years of production. Lots of other famous people were gleaned over. Part of the agreement for the right to purchase the Ford GT was signing a contract that locked you out of selling it for the first two years. After two years and one day, you could sell it to a homeless man for $1, Ford wouldn’t bat an eye.
John Cena, having presumably larger bills to pay than the average guy, needed some cash quick. With the Ford GT being as desirable as it is, making a quick buck was not only easy, it was also lucrative given the demand for this rare ecoboost powered supercar. According to Ford in the lawsuit,
Upon information and belief, Mr. Cena has unfairly made a large profit from the unauthorized resale flip of the vehicle, and Ford has suffered additional damages and losses, including, but not limited to, loss of brand value, ambassador activity, and customer goodwill due to the improper sale.
Further, in the document, Ford seeks to get as much monetary relief suffered directly, indirectly, and from the sale itself.
A contract is a contract and John Cena broke it. I don’t think Ford is going out of their way to be a pain in the neck to John Cena, but I do think they’re setting a precedent for other Ford GT owners and John is, unfortunately, the sacrificial goat.
What I think will happen is that John Cena and Ford will settle out of court for way less, but we won’t get to know how much. Ford GT owners, as a result, will think twice before thinking about reselling their Ford GT’s.